NetEase UEDC aims to become a knowledge sharing platform for design professionals, aggregating experience summaries and methodology research on user experience from numerous NetEase products, such as NetEase Cloud Music, Media, Youdao, Yanxuan, Data帆, Smart Enterprise, Lingxi, Yixin, Email, and Wenman. We adhere to the philosophy of "Passion, Innovation, Being with Users" to drive shared progress in the industry ecosystem.
This article walks through the why, problems, and step‑by‑step redesign of an interaction self‑checklist, showing how to streamline its format, align it with design workflows, and make it a reusable, memory‑aid tool for product designers.
This article introduces the “Extreme Deliberation” method—a step‑by‑step visual design framework that breaks problems into key dimensions, explores opposite extremes, and iteratively refines solutions, illustrated with logo, icon, and content‑list case studies.
This article examines why a Japanese sushi‑style food‑play kit confuses adults but works for children, exploring universal design language, two generic design processes, and practical steps to create an intuitive, culture‑independent user experience.
This article explains the concept, types, advantages, disadvantages, execution steps, outline design, and best practices of in‑depth interviews, a core qualitative method for uncovering user motivations, attitudes, and behaviors in user research.
This article presents a comprehensive, lean‑focused framework for user research—covering positioning, team roles, pre‑research planning, interview and questionnaire tactics, competitive analysis, and post‑research reporting—to help product teams generate actionable insights and drive value.
This article explores how design automation, powered by AI and machine‑learning, is reshaping UX workflows, enabling rapid conversion of low‑fidelity sketches into high‑fidelity prototypes, accelerating product cycles, and offering concrete benefits for designers, product managers, and development teams.
This guide explains when and how to simplify interaction design proposals, introduces a priority formula based on experience impact and cost, describes scene width/depth, experience scoring, usage rates, and provides a step‑by‑step process with tools to reduce development effort efficiently.
This article explores how to craft memorable Aha Moments in product design, from first‑glance impact and personalization to user‑driven features, intensive self‑use, creative ad integration, and innovative sign‑in experiences, illustrating each with real examples from NetEase Cloud Music.
This article explores how giving users emotional guidance, immersive storytelling, participatory interaction, skeuomorphic visuals, and strategic whitespace can turn product design from a static showcase into a dynamic, user‑driven experience that sparks curiosity and deeper engagement.
Designers often struggle to prove their concepts during reviews, but by adopting a systematic user testing framework—including Five‑Second Tests, Brief Usability Tests, and Bugbashes— they can efficiently validate designs, uncover usability issues, and strengthen the persuasive power of their proposals across product lifecycles.
