User Research | BestHub

Bilibili Tech

Nov 22, 2024 · Product Management

Crowdsourced Testing Platform for Bilibili: Background, Challenges, Risks, and Management

Bilibili launched a crowdsourced testing platform that mobilizes its engaged head‑users to run product tests across diverse devices, addressing limited professional resources and scenario mismatches, while mitigating information leakage, security, and compliance risks through confidentiality agreements, whitelist access, and an intelligent management mini‑program that tracks recruitment, feedback quality, and incentives.

User Researchcrowdsourced testingplatform architecture

0 likes · 18 min read

Crowdsourced Testing Platform for Bilibili: Background, Challenges, Risks, and Management

DevOps

Feb 25, 2024 · Product Management

User Demand Insight: Methods for Identifying, Analyzing, and Communicating Real User Needs

This article explains how product managers can systematically uncover genuine user requirements through demand collection, competitive analysis, interviews, surveys, and effective communication tools such as personas, story maps, and demand pools, ensuring that B2B products truly solve real problems.

Competitive AnalysisDemand InsightRequirement Gathering

0 likes · 14 min read

User Demand Insight: Methods for Identifying, Analyzing, and Communicating Real User Needs

DevOps

Nov 16, 2023 · Product Management

Thirteen Elements and Five-Step Method for B2B Product Requirement Analysis

This article presents a comprehensive five‑step, thirteen‑element framework for analyzing B2B product requirements, illustrated with a CRM message‑center case study, detailed role analysis, scenario reconstruction, and practical design recommendations for product managers.

B2BCRMUser Research

0 likes · 31 min read

Thirteen Elements and Five-Step Method for B2B Product Requirement Analysis

政采云技术

Jun 27, 2023 · Product Management

Integrating Quantitative Surveys and Qualitative Analysis in User Research for Product Development

The article explains how combining quantitative surveys, qualitative analysis, and user interviews provides comprehensive, multidimensional insights that guide product design, innovation, and continuous improvement of user experience, emphasizing the broader scope of user research beyond simple interviews.

UXUser Researchproduct design

0 likes · 3 min read

Integrating Quantitative Surveys and Qualitative Analysis in User Research for Product Development

DevOps

Apr 26, 2023 · R&D Management

Understanding True Innovation: From Misconceptions to User‑Value‑Driven Product Development in the Automotive Industry

The article explains how automotive companies can move beyond superficial hype and pseudo‑innovation by identifying real value contradictions, applying creative problem‑solving, deeply researching user needs, and aligning organization‑wide consensus to deliver products that genuinely satisfy customers.

AutomotiveR&D managementUser Research

0 likes · 19 min read

Understanding True Innovation: From Misconceptions to User‑Value‑Driven Product Development in the Automotive Industry

DataFunSummit

Apr 10, 2023 · Artificial Intelligence

Exploring the Role of ChatGPT in User Research: Opportunities and Limitations

This article examines how ChatGPT can assist various stages of user research—search, summarisation, content polishing, and interview simulation—highlighting its potential to reduce costs and increase efficiency while also noting its current limitations and the need for critical validation.

AI applicationsChatGPTContent Polishing

0 likes · 19 min read

Exploring the Role of ChatGPT in User Research: Opportunities and Limitations

NetEase LeiHuo Testing Center

Dec 23, 2022 · Fundamentals

Understanding Western Players' Emotional Expressions in Game Communities

The article examines how Western gamers use word transformations, abbreviations, emojis, and multilingual snippets in online chats to convey sarcasm, emphasis, and camaraderie, highlighting the need for nuanced sentiment analysis to accurately interpret player emotions and improve community feedback loops.

User Researchgaming communitylanguage patterns

0 likes · 13 min read

Understanding Western Players' Emotional Expressions in Game Communities

NetEase LeiHuo Testing Center

Dec 2, 2022 · Fundamentals

The Influence of Image and Text Comments, Valence, and Official Replies on Player Perception: A Psychological Perspective

This article examines how image versus text comments, the positive or negative valence of reviews, and official developer replies affect gamers' emotions and decision‑making, drawing on dual‑process theory and other psychological concepts to explain the nuanced impact of online game feedback.

FeedbackUser Researchgame comments

0 likes · 9 min read

The Influence of Image and Text Comments, Valence, and Official Replies on Player Perception: A Psychological Perspective

Qunhe Technology User Experience Design

Nov 11, 2022 · Product Management

Unlocking Product Innovation with Jobs‑To‑Be‑Done: A Practical Guide

This article introduces the Jobs‑To‑Be‑Done (JTBD) framework, explains how it differs from ordinary user needs, outlines step‑by‑step analysis methods, provides a real‑world SaaS example, and shows why focusing on jobs drives more innovative and market‑aligned product decisions.

Customer NeedsDesign ThinkingJobs To Be Done

0 likes · 12 min read

Unlocking Product Innovation with Jobs‑To‑Be‑Done: A Practical Guide

NetEase LeiHuo Testing Center

Oct 28, 2022 · Game Development

Challenges and Opportunities in the Chinese Sports Game Market

Despite the global popularity of sports video games such as FIFA and NBA 2K, the Chinese market struggles with few titles, homogeneous gameplay, high development barriers, and monetization issues, prompting a need for diversified design, esports integration, and strategic marketing to unlock its large potential.

Game developmentMonetizationUser Research

0 likes · 10 min read

Challenges and Opportunities in the Chinese Sports Game Market

Mashang Consumer UXC

Jul 22, 2022 · R&D Management

How We Designed a 3D Workplace Emoji Series for Our Brand Mascot

This article details the end‑to‑end process of creating a 3D workplace emoji pack for the company mascot, covering user research, competitor analysis, creative brainstorming, C4D modeling, animation principles, and final production insights.

3D animationC4DUser Research

0 likes · 6 min read

Airbnb Technology Team

Jul 13, 2022 · Product Management

User Segmentation and Journey Mapping for Intelligent Customer Service: Insights for Positive and Negative Explorers

The article examines intelligent customer‑service user segmentation into positive and negative explorers, maps their three‑stage journey—information discovery, focused problem solving, and escalation—and proposes design guidelines and tailored product strategies, such as clearer UI, precise suggestions, and rapid human‑hand‑off, to improve satisfaction.

AIIntelligent Customer ServiceUser Research

0 likes · 7 min read

User Segmentation and Journey Mapping for Intelligent Customer Service: Insights for Positive and Negative Explorers

NetEase LeiHuo Testing Center

Jun 24, 2022 · Game Development

Understanding Player Feedback on Drop Rates: Why “Low Drop Rate” Matters and How to Address It

The article analyses the concept of drop‑rate in games, explains why players frequently complain about “low drop rates”, explores psychological and statistical reasons behind these perceptions, and offers a structured approach for game designers and user researchers to diagnose and improve the underlying gameplay experience.

User Researchdrop rategame balance

0 likes · 11 min read

Understanding Player Feedback on Drop Rates: Why “Low Drop Rate” Matters and How to Address It

政采云技术

May 24, 2022 · Fundamentals

Inclusive Design for B2B: Significance, Principles, and Practical Strategies

This article explains the importance of inclusive design for B2B products, outlines core design principles, and provides practical strategies based on user research and persona analysis to ensure accessibility for diverse users ranging from young professionals to senior shoppers.

B2BUser Researchaccessibility

0 likes · 2 min read

Inclusive Design for B2B: Significance, Principles, and Practical Strategies

Qunhe Technology User Experience Design

Dec 10, 2021 · Product Management

How to Understand and Engage B2B Users: Practical Design Strategies

This article explains how designers can identify, research, and interact with B2B users—covering user roles, decision chains, acquisition vs. renewal, contact timing and channels, interview methods, user maintenance, benchmark customers, and common pitfalls—to create more effective enterprise products.

B2B designUser Researchcustomer journey

0 likes · 16 min read

How to Understand and Engage B2B Users: Practical Design Strategies

DataFunTalk

Nov 29, 2021 · Artificial Intelligence

Text Mining for User Research: Architecture, Labeling, and Application Cases at JD.com

The presentation explains how JD.com leverages large‑scale text mining and NLP techniques—including data cleaning, multi‑level labeling, sentiment classification with models such as TextCNN, RoBERTa, and USE—to transform unstructured customer feedback into actionable product insights across various e‑commerce scenarios.

AIBig DataNLP

0 likes · 18 min read

Text Mining for User Research: Architecture, Labeling, and Application Cases at JD.com

Qunhe Technology User Experience Design

Sep 29, 2021 · Product Management

How to Turn Small Design Projects into Big Impact: A Step‑by‑Step Case Study

This article walks through a systematic redesign of a small‑business design‑detail feature, detailing goal clarification, user‑need discovery, function mapping, design‑goal decomposition, strategy implementation, launch validation, and key takeaways for product designers seeking measurable impact.

Design ProcessUX case studyUser Research

0 likes · 11 min read

How to Turn Small Design Projects into Big Impact: A Step‑by‑Step Case Study

We-Design

Sep 2, 2021 · Product Management

How Storytelling Can Transform UX Design and Boost User Engagement

This article explores how UX designers can leverage storytelling techniques—such as identifying story elements, using three‑act structures, and distinguishing main and side narratives—to better understand users, guide task flows, and create more intuitive digital experiences.

UX designUser Researchinformation architecture

0 likes · 10 min read

How Storytelling Can Transform UX Design and Boost User Engagement

Qunhe Technology User Experience Design

Apr 9, 2021 · Product Management

How We Revamped an Internal OKR System: A Step‑by‑Step Design Blueprint

This article details a systematic redesign of an internal OKR management tool, covering business analysis, user research, scenario mapping, design solutions, messaging strategy, implementation results, and key lessons for creating efficient enterprise product experiences.

Enterprise SoftwareOKRUX strategy

0 likes · 12 min read

How We Revamped an Internal OKR System: A Step‑by‑Step Design Blueprint

Qunhe Technology User Experience Design

Dec 9, 2020 · Product Management

How to Build Effective User Personas: A Step‑by‑Step Guide for Product Teams

This article explains the concept, value, and a complete 0‑to‑1 process for creating user personas, covering definitions, key characteristics, research methods, clustering techniques, and practical steps to integrate personas into product design and strategy.

UXUser Researchcustomer profiling

0 likes · 13 min read

How to Build Effective User Personas: A Step‑by‑Step Guide for Product Teams