Data is a company's core asset, and digitalization is its core strategy. Digital Planet focuses on exploring enterprise digital concepts, technology research, case analysis, and implementation delivery, serving as a chief advisor for top‑level digital design, strategic planning, service provider selection, and operational rollout.
In the fiercely competitive FMCG sector, adopting "free" SaaS solutions without clear objectives often leads to hidden upgrade fees, poor system fit, and data‑security risks, turning a seemingly cost‑saving digital experiment into the most expensive mistake for channel transformation.
The article analyzes a wave of false "30‑million‑yuan" liquor club recruitment scams, explains how excessive inventory and price inversion have created anxiety among distributors, and shows how Moutai’s 5% consignment model, JianNanChun’s order‑based distributor classification, and Wuliangye’s channel flattening are reshaping the Chinese white‑spirit market while requiring sophisticated digital systems.
The article analyzes how tight control and outdated reporting create a data black‑box in fast‑moving consumer goods distribution, leading to over 65% data distortion, wasted promotional spend, and weekend sales pressure, and proposes a three‑layer AI‑enabled digital solution that could boost activation efficiency by up to 30% by 2026.
The Digitalized Resource‑management Platform (DRP) is being adopted en masse by central state‑owned enterprises as a strategic response to tighter regulatory oversight, the need for precise governance, and untapped data value, but its implementation faces legacy system overload, data‑standard fragmentation, and deep organizational resistance that demand strong leadership, cross‑departmental coordination, and phased, value‑driven execution.
Yili’s 2025 annual report shows flat revenue, a 36.8% jump in net profit and a sales‑expense ratio dropping to 18.58%, while the number of distributors fell by 210; the article analyses how one‑code technology dismantles gray‑profit channels, reshapes distributor roles and drives sustainable efficiency gains.
The article systematically defines informationization, digitalization, and intelligent digitalization, explains their progressive relationship, compares their goals, technologies, and decision‑making models, and offers practical guidance for enterprises to choose the appropriate transformation path based on their maturity.
The article analyzes how the fast‑moving consumer goods (FMCG) sector is shifting from traditional deep‑distribution to a full‑scope user‑centric model, detailing the four logical dimensions of the distributor‑to‑service‑provider transition, the critical 30% B2B market share trigger, and a step‑by‑step digital empowerment roadmap for brands.
The article analyzes how CEOs’ anxiety, information asymmetry, and a shortcut mindset make them vulnerable to pseudo‑experts who promise quick wins, leading to costly digital‑transformation failures, and proposes a disciplined approach to evaluate and collaborate with genuine experts.
During the 2026 May‑Day banquet season, Wuliangye achieved a 139% year‑over‑year sales increase while the overall industry saw a 90% decline, illustrating how a shift from traditional channel‑centric tactics to scenario‑driven demand creation and DTC acquisition can turn a shrinking market into a growth engine.
This week’s AI roundup highlights rapid technology iteration, a surge in capital spending—four tech giants forecast over $7.25 trillion in AI‑related investments for FY2026—a 77% YoY increase, new regulatory guidelines, major model upgrades, high‑impact research results, and significant funding rounds across the global AI ecosystem.
