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Product design

450 articles · Page 4 of 5
JD.com Experience Design Center
JD.com Experience Design Center
Sep 30, 2020 · Product Management

How a ‘Global Experience Officer’ Avatar Boosted JD International’s User Engagement

This case study details how JD International created a travel‑themed “Earth Experience Officer” avatar, developed its visual identity, functional props, and gamified passport system to boost user engagement, integrate with the membership platform, and extend the brand’s narrative across marketing and UI design.

Case StudyProduct designavatar
0 likes · 6 min read
How a ‘Global Experience Officer’ Avatar Boosted JD International’s User Engagement
58UXD
58UXD
Sep 30, 2020 · Product Management

How Cognitive Biases Like Hyperbolic Discounting and the Peak‑End Rule Shape Better Product Design

This article explains three visualized cognitive‑bias curves—hyperbolic discounting, the peak‑end rule, and the futile curve—and shows how product designers can deliberately use these biases to create more compelling, conversion‑driving experiences across services such as finance, retail, and gaming.

Product ManagementProduct designcognitive bias
0 likes · 8 min read
How Cognitive Biases Like Hyperbolic Discounting and the Peak‑End Rule Shape Better Product Design
58UXD
58UXD
Sep 24, 2020 · Product Management

Designing Effective B2B SaaS Interfaces: Insights from an Apartment Management System

This article compares B2B and B2C product design, outlines a step‑by‑step design process—including research, visual style, layout, and post‑launch validation—using a PMS apartment‑manager case study to illustrate practical UI/UX strategies for enterprise software.

Product designdesign processenterprise software
0 likes · 9 min read
Designing Effective B2B SaaS Interfaces: Insights from an Apartment Management System
Qunhe Technology User Experience Design
Qunhe Technology User Experience Design
Sep 21, 2020 · Product Management

How to Turn Customer Service Logs into Powerful Product Design Insights

This article explains a low‑cost, step‑by‑step method for harvesting customer service records, interpreting and prioritizing the feedback, converting it into concrete requirements, and establishing design principles that improve product experience without replacing traditional research methods.

Product designRequirements GatheringUX Research
0 likes · 8 min read
How to Turn Customer Service Logs into Powerful Product Design Insights
58UXD
58UXD
Sep 21, 2020 · Product Management

How the STEPPS Framework Boosts Product Design and Brand Virality

This article explains how the six STEPPS principles—Social Currency, Triggers, Emotion, Public, Practical Value, and Stories—can be applied to product design to create compelling, memorable experiences that drive user engagement, word‑of‑mouth promotion, and stronger brand influence.

Product designSTEPPSbrand virality
0 likes · 8 min read
How the STEPPS Framework Boosts Product Design and Brand Virality
58UXD
58UXD
Sep 21, 2020 · Frontend Development

How Illustrations Boost Mobile App User Experience: Real-World Design Strategies

The article explains how using rich illustrations in mobile apps and product design enhances information delivery and emotional connection, offering concrete examples such as game cards, onboarding guides, splash screens, banners, skins, and default images that lower user friction and increase engagement.

Product designillustrationmobile app design
0 likes · 6 min read
How Illustrations Boost Mobile App User Experience: Real-World Design Strategies
Tencent Mobility Industry Design Center
Tencent Mobility Industry Design Center
Sep 10, 2020 · Product Management

How Tencent Maps 9.0 Boosted Search Efficiency with Smart Design

Tencent Maps' 9.0 upgrade overhauls the search experience by analyzing user behavior, redesigning the search initiation, result comparison, and service delivery phases, implementing UI refinements, modular service cards, and stable navigation, ultimately achieving an 8% increase in conversion and faster destination discovery.

Product designSearch OptimizationTencent Maps
0 likes · 13 min read
How Tencent Maps 9.0 Boosted Search Efficiency with Smart Design
58UXD
58UXD
Sep 3, 2020 · Product Management

How Service Design Boosts Conversion: Insights from 58 Home Services

This article explores how service‑oriented product design, full‑link user experience, emotional engagement, and coherent brand guidelines can become a core competitive advantage that drives higher conversion rates and fosters lasting relationships between platforms, providers, and users.

Product designbrand strategyconversion optimization
0 likes · 7 min read
How Service Design Boosts Conversion: Insights from 58 Home Services
We-Design
We-Design
Aug 31, 2020 · Fundamentals

Why Do Phones, Cars, and Tools Converge? Exploring Convergent Design

Convergent design describes how unrelated products often evolve similar forms—like smartphones, car steering wheels, and everyday tools—because successful solutions are repeatedly copied; the article explores its biological roots, reasons behind market homogeneity, and offers designers strategies to stay innovative.

Design thinkingProduct designconvergent design
0 likes · 6 min read
Why Do Phones, Cars, and Tools Converge? Exploring Convergent Design
JD.com Experience Design Center
JD.com Experience Design Center
Aug 18, 2020 · Product Management

How JD.com Boosted Order Volume in 618 Sale with Innovative Downstream Event Design

This case study details JD.com's strategy to attract price‑sensitive users during the 618 promotion by redefining core metrics, enhancing visual content, implementing interactive front‑end features, and optimizing retention mechanisms, resulting in significant order growth and improved user perception of value.

E‑CommerceFrontendProduct design
0 likes · 16 min read
How JD.com Boosted Order Volume in 618 Sale with Innovative Downstream Event Design
Baidu MEUX
Baidu MEUX
Aug 12, 2020 · Product Management

How Baidu Baike Revamps Festival Pages with Traditional Chinese Art

This article explores Baidu Baike's visual redesign of festival entries, detailing how traditional Chinese painting techniques, emotional storytelling, cultural motifs, and a unified visual identity were applied across PC and mobile platforms to enhance brand perception and user engagement.

Product designUI-UXcultural branding
0 likes · 6 min read
How Baidu Baike Revamps Festival Pages with Traditional Chinese Art
58UXD
58UXD
Aug 7, 2020 · Product Management

How Flow‑Value Thinking Can Redesign a Content Homepage for Better Engagement

This article examines how applying flow‑value thinking to a content product’s homepage redesign can clarify design goals, prioritize deep‑traffic entry points, and improve user retention through data‑driven visual restructuring and metric validation.

Product designTraffic analysisdesign methodology
0 likes · 8 min read
How Flow‑Value Thinking Can Redesign a Content Homepage for Better Engagement
58UXD
58UXD
Jul 30, 2020 · Product Management

Designing a Membership System That Drives Retention and Revenue

This article explains how to build an effective membership system by defining its concept, outlining its business value, and detailing essential design elements such as balanced benefits, clear growth paths, user‑centric scenarios, behavior analysis, and atmospheric branding to sustainably increase user loyalty and profit.

Product designUXUser Retention
0 likes · 9 min read
Designing a Membership System That Drives Retention and Revenue
58UXD
58UXD
Jul 28, 2020 · Product Management

How 58.com Built a Scalable Design System to Power Post‑Pandemic Services

This case study details how 58.com responded to the COVID‑19 pandemic by conducting market and user research, analyzing business opportunities, and creating a comprehensive design system—including brand, visual, illustration, and AI‑driven tools—to enhance service breadth, improve user experience, and drive growth across online and offline channels.

AIProduct designUser Research
0 likes · 16 min read
How 58.com Built a Scalable Design System to Power Post‑Pandemic Services
58UXD
58UXD
Jul 23, 2020 · Product Management

How Gamification Transformed the “Magic Mine” User Experience

The article explores how the ‘Magic Mine’ platform applied gamification principles—such as themed worlds, daily check‑ins, auctions, and a mining mini‑game—to boost user retention, motivate diverse user groups, and create an engaging, reward‑driven experience within a mobile lifestyle service.

Mobile AppProduct designgamification
0 likes · 7 min read
How Gamification Transformed the “Magic Mine” User Experience
58UXD
58UXD
Jul 15, 2020 · Product Management

How We Built a Differentiated Live‑Streaming Experience for Bulu

This case study details Bulu's live‑streaming project, covering market analysis, design of a full‑process 1.0 experience, enhancements in 2.0 for traffic conversion and retention, innovative gift design, and the measurable impact on user engagement and business metrics.

Case StudyLive StreamingProduct Management
0 likes · 7 min read
How We Built a Differentiated Live‑Streaming Experience for Bulu
58UXD
58UXD
Jun 27, 2020 · Product Management

How the Addiction Model Fuels Habit‑Forming Products – A Deep Dive

This article explains the four‑stage addiction model—trigger, action, variable reward, and investment—showing how it shapes habit‑forming products and illustrating its application with a detailed analysis of the game Animal Crossing: New Horizons.

Product designaddiction modelbehavioral psychology
0 likes · 5 min read
How the Addiction Model Fuels Habit‑Forming Products – A Deep Dive
58UXD
58UXD
Jun 15, 2020 · Product Management

How 58 Local Revamped Its Second‑Hand Car Page to Boost Conversions

This case study details how 58 Local identified outdated page issues, used anthropomorphic service scenarios, analyzed competitors, built a decision‑model for rural car buyers, redesigned interaction flows, and achieved a 20% lift in connection rate and notable revenue growth.

Decision ModelProduct designUX case study
0 likes · 7 min read
How 58 Local Revamped Its Second‑Hand Car Page to Boost Conversions
58UXD
58UXD
Jun 5, 2020 · Product Management

Revamping Commercial Real Estate Listings: Boost Efficiency and Success Rate

This case study details how a commercial real‑estate listing platform was redesigned to unify visual style, simplify the publishing workflow, consolidate forms, and add smart features, resulting in a 97.6% increase in successful listings and nearly 49% faster publishing time.

Commercial Real EstateProduct designWorkflow Optimization
0 likes · 5 min read
Revamping Commercial Real Estate Listings: Boost Efficiency and Success Rate
58UXD
58UXD
May 21, 2020 · Product Management

Transforming UX Design into a Strategic Experience Management Framework

This article explores how designers can shift from ad‑hoc UI tweaks to a systematic experience‑management process that aligns teams, quantifies impact, and continuously improves product usability through structured observation, insight, consensus, and design cycles.

Product designUXUser Research
0 likes · 13 min read
Transforming UX Design into a Strategic Experience Management Framework
Meiyou UED
Meiyou UED
May 19, 2020 · Product Management

Revamping MeiYou Emoji Design: User‑Driven Insights and Visual Guidelines

This article details how MeiYou refreshed its emoji set by analyzing user preferences, addressing outdated visual styles, exploring modern design trends, and establishing systematic design specifications to create fun, efficient, and resonant expressions for its growing community of young women.

Mobile AppProduct designUser Research
0 likes · 8 min read
Revamping MeiYou Emoji Design: User‑Driven Insights and Visual Guidelines
58UXD
58UXD
Apr 24, 2020 · Product Management

How Redesigning an IM Feature Boosted Recruitment Efficiency

This case study examines how integrating resume viewing into a PC‑based instant‑messaging interface and refining layout, hierarchy, and interaction design dramatically improved recruiters' workflow efficiency and satisfaction, positioning the platform as a benchmark in personalized hiring solutions.

Case StudyIM featureProduct Management
0 likes · 7 min read
How Redesigning an IM Feature Boosted Recruitment Efficiency
58UXD
58UXD
Apr 15, 2020 · Product Management

How Designers Can Leverage Data Analysis to Solve Real‑World Problems

Designers often overlook data analysis, yet mastering it helps identify problems, set measurable goals, generate hypotheses, collect and interpret metrics, and draw actionable conclusions, ultimately guiding product decisions and improving conversion rates across various scenarios such as page performance, financial calculations, and insurance plan selection.

Product designUXconversion optimization
0 likes · 12 min read
How Designers Can Leverage Data Analysis to Solve Real‑World Problems
58UXD
58UXD
Mar 30, 2020 · Fundamentals

How to Build a High‑Quality Design System for a Growing Mobile App

This article explains why a design system is essential for large‑scale mobile products, outlines the preparation steps, details how to create and organize components, and offers guidance on rolling out, maintaining, and avoiding common pitfalls to keep development efficient and collaborative.

Component LibraryDesign GuidelinesProduct design
0 likes · 8 min read
How to Build a High‑Quality Design System for a Growing Mobile App
58UXD
58UXD
Mar 25, 2020 · Product Management

Boosting Rural Market Traffic: A Product Management Case Study on User‑Centric Design

This case study examines how deep user research and a targeted attention‑model redesign dramatically increased traffic conversion for 58 Tongzhen’s rural‑town platform, revealing the habits, preferences, and social dynamics of lower‑tier market users and outlining practical optimization steps.

Case StudyProduct designUser Research
0 likes · 7 min read
Boosting Rural Market Traffic: A Product Management Case Study on User‑Centric Design
58UXD
58UXD
Mar 24, 2020 · Product Management

How Designers Can Master Cross‑Team Communication for Faster Projects

This article shares practical strategies and visual models to help designers improve cross‑functional communication, reduce information loss, and boost design efficiency by aligning stakeholder interests, handling disagreements, and building personal credibility within product teams.

Product designcollaborationcommunication
0 likes · 7 min read
How Designers Can Master Cross‑Team Communication for Faster Projects
NetEase Game Operations Platform
NetEase Game Operations Platform
Mar 14, 2020 · Fundamentals

Designing Effective Microinteractions: Principles, Components, and Case Studies

This article explains the concept of microinteractions, outlines their four essential components—trigger, rules, feedback, and loop/pattern—provides design guidelines for each, and illustrates the ideas with practical case studies from BaseUI, Meitu XiuXiu, and Snapseed, highlighting how thoughtful micro‑interaction design enhances user experience.

Product designUI designdesign principles
0 likes · 12 min read
Designing Effective Microinteractions: Principles, Components, and Case Studies
58UXD
58UXD
Mar 11, 2020 · Product Management

How 58 Mall’s Design Strategy Overcame Scaling Challenges

This case study outlines the 58 Mall project’s background, stage goals, encountered design problems, and the comprehensive strategy—including de‑visualization, card‑based UI, component libraries, templated product pages, low‑cost personalization, and modular design—that enabled rapid, scalable development for a multi‑business B2B platform.

B2B e-commerceComponent LibraryProduct design
0 likes · 9 min read
How 58 Mall’s Design Strategy Overcame Scaling Challenges
Suning Design
Suning Design
Mar 9, 2020 · Product Management

Master Onboarding: 7 Design Principles & 6 Patterns to Boost User Retention

This article explains what onboarding (new‑user guidance) is, why it matters for reducing friction, outlines seven core design principles, presents six reusable design patterns, and shows how advanced applications like Taobao’s Gold Coin feature apply these concepts to improve retention.

Design PatternsProduct designdesign principles
0 likes · 12 min read
Master Onboarding: 7 Design Principles & 6 Patterns to Boost User Retention
AntTech
AntTech
Mar 3, 2020 · Frontend Development

Ant Design 4.0 Release and the Philosophy of Happy Work: Design Principles and Natural Interaction

The article announces Ant Design 4.0, outlines its new design specifications, component rewrites, and reduced bundle size, then delves into the underlying philosophy of "happy work" by presenting core design assumptions, value propositions, and the shift from traditional WIMP interfaces toward more natural, proactive user interactions.

Ant DesignProduct designWIMP
0 likes · 14 min read
Ant Design 4.0 Release and the Philosophy of Happy Work: Design Principles and Natural Interaction
Tianxing Digital Tech User Experience
Tianxing Digital Tech User Experience
Feb 28, 2020 · Fundamentals

How User Guidance Boosts Product Experience: Design Principles and Strategies

This article explains how various user‑guidance techniques—layout modularity, middle‑option bias, task‑based prompts, rebate incentives, herd‑mentalities, and behavior‑driven recommendations—can steer decisions, accelerate conversions, and enhance overall product experience.

Goldilocks principleProduct designRecommendation Systems
0 likes · 6 min read
How User Guidance Boosts Product Experience: Design Principles and Strategies
58UXD
58UXD
Feb 12, 2020 · Product Management

How 58.com Revamped Its News Content: A Three‑Step Design Strategy

This case study details how 58.com analyzed user demographics and market news products, then applied a three‑step design strategy—seamless reading, semi‑automatic interaction, and KOL‑driven value—to transform its Hot Discussion module into a user‑centric, high‑engagement content experience.

KOLProduct designUX Research
0 likes · 11 min read
How 58.com Revamped Its News Content: A Three‑Step Design Strategy
FangDuoduo UEDC
FangDuoduo UEDC
Jan 20, 2020 · Product Management

Why the Golden Circle Mindset Transforms Product Design

This article explains the Golden Circle principle, shows how starting with "Why" rather than "What" can reshape product design thinking, and offers practical questions and examples for UX designers to uncover core user needs and create more effective solutions.

Design thinkingGolden CircleMindset
0 likes · 7 min read
Why the Golden Circle Mindset Transforms Product Design
FunTester
FunTester
Jan 17, 2020 · Product Management

Understanding Usability Testing: Importance, Methods, and Benefits

This article explains what usability testing is, why it matters for websites and applications, outlines key evaluation dimensions such as effectiveness, efficiency, engagement, fault tolerance, and learnability, and describes the advantages of conducting systematic usability tests.

Product designeffectivenessefficiency
0 likes · 8 min read
Understanding Usability Testing: Importance, Methods, and Benefits
Alibaba Terminal Technology
Alibaba Terminal Technology
Jan 7, 2020 · Product Management

From Pretty to Practical: Evolving SaaS Product Experience with Ant Design

This talk explores how SaaS products have progressed from basic functionality to aesthetic appeal and finally to true usability, highlighting the role of Ant Design, rational and emotional user value, and a three‑stage evolution framework for creating products that are both beautiful and genuinely useful.

Ant DesignProduct ManagementProduct design
0 likes · 9 min read
From Pretty to Practical: Evolving SaaS Product Experience with Ant Design
Tianxing Digital Tech User Experience
Tianxing Digital Tech User Experience
Jan 3, 2020 · Product Management

How to Turn Users into Habitual Fans: The Psychology Behind Product Addiction

This article explores how product designers can cultivate lasting user habits by distinguishing habit from addiction, applying a four‑stage addiction model, leveraging triggers, actions, rewards and investment, and illustrating these concepts with real‑world examples such as Baidu, Taobao, and Xiaomi financial services.

Product designaddiction modelbehavioral psychology
0 likes · 14 min read
How to Turn Users into Habitual Fans: The Psychology Behind Product Addiction
FangDuoduo UEDC
FangDuoduo UEDC
Dec 20, 2019 · Frontend Development

Designing Effective Comment Sections: Layouts, Entry Points, and Sorting

This article analyzes how different app types influence comment area design, covering the purpose of comments, user motivations, entry placement options, linear versus tree structures, and sorting mechanisms based on time, likes, or replies to create engaging user experiences.

Product designUI-UXcomment design
0 likes · 8 min read
Designing Effective Comment Sections: Layouts, Entry Points, and Sorting
FangDuoduo UEDC
FangDuoduo UEDC
Dec 19, 2019 · Product Management

Why Effective Onboarding Is Critical for App Success and How to Design It

This article explains why onboarding guides are essential for reducing user learning costs, outlines the content, timing, and presentation methods of effective onboarding, and offers practical tips—such as clear copy, positive feedback, fun elements, brand consistency, and skip options—to create a seamless user experience.

App DevelopmentProduct designUser Retention
0 likes · 6 min read
Why Effective Onboarding Is Critical for App Success and How to Design It
Suning Design
Suning Design
Dec 18, 2019 · Product Management

Why Great UI Designs Stall and How to Make Chat Lists Work in Reality

This article examines why well‑intended design solutions often get abandoned, presents a systematic set of guidelines for chat‑list avatars and layout, and demonstrates how practical testing and iterative refinements can turn design concepts into sustainable, user‑friendly product experiences.

Design GuidelinesProduct designchat list
0 likes · 10 min read
Why Great UI Designs Stall and How to Make Chat Lists Work in Reality
FangDuoduo UEDC
FangDuoduo UEDC
Dec 18, 2019 · Product Management

How the Placebo Effect Shapes Everyday Product Design

This article explains the placebo effect, illustrates dozens of everyday examples—from marathon energy cards to elevator buttons—and shows how designers use similar psychological tricks such as progress bars, skip buttons, and tracking updates to reduce user anxiety and improve product experience.

Product designbehavioral designplacebo effect
0 likes · 9 min read
How the Placebo Effect Shapes Everyday Product Design
FangDuoduo UEDC
FangDuoduo UEDC
Dec 12, 2019 · Product Management

Using Hobson’s Choice to Accelerate User Decisions in Product Design

The article explains the Hobson’s choice effect—a seemingly available but effectively forced option—and shows how product designers can leverage this principle to simplify user decisions, using real examples from WeChat Read and Pinduoduo to illustrate effective UI nudges.

Hobson's choiceProduct designUI optimization
0 likes · 4 min read
Using Hobson’s Choice to Accelerate User Decisions in Product Design
JD Retail Technology
JD Retail Technology
Dec 4, 2019 · Product Management

Insights on B2B Product Management by VIPKID Product Director Yang Kun

In a Tech Talk at JD Retail Technology and Data Platform, VIPKID Product Director Yang Kun explained the core responsibilities, growth paths, and design principles of B‑to‑B product managers, illustrating how enterprise products evolve from simple tools to complex SaaS solutions across business stages.

B2BProduct ManagementProduct design
0 likes · 6 min read
Insights on B2B Product Management by VIPKID Product Director Yang Kun
Keep Design Experience & Research Center
Keep Design Experience & Research Center
Nov 22, 2019 · Product Management

How Precise, Concise, and Friendly Copy Boosted Keep’s User Engagement

This article explains why copywriting is a critical yet overlooked element of product design, outlines Keep’s challenges with inconsistent copy, and presents a three‑principle framework—Accurate, Concise, Friendly—that led to measurable improvements in user experience and retention.

GuidelinesProduct ManagementProduct design
0 likes · 10 min read
How Precise, Concise, and Friendly Copy Boosted Keep’s User Engagement
Tianxing Digital Tech User Experience
Tianxing Digital Tech User Experience
Nov 22, 2019 · Product Management

Can Tesla’s Shadow‑Mode Revolutionize Product Design Evaluation?

This article examines the shortcomings of traditional usability testing, explains Tesla’s shadow‑mode data collection and high‑precision mapping, and proposes how the same AI‑driven, data‑rich approach can be adapted to create a self‑learning, automated product‑design evaluation and iteration cycle.

AIBig DataMachine Learning
0 likes · 14 min read
Can Tesla’s Shadow‑Mode Revolutionize Product Design Evaluation?
58UXD
58UXD
Nov 20, 2019 · Product Management

Designing a Ceremony‑Driven Honor System: Medals, Visuals, and Animation Pipelines

This article details a comprehensive case study of an honor‑system design project launched in August, explaining how virtual medals are defined, categorized, and visually expressed through ceremony‑focused UI, environment design, and a unified animation workflow using Lottie and AE.

Product designUXanimation
0 likes · 9 min read
Designing a Ceremony‑Driven Honor System: Medals, Visuals, and Animation Pipelines
FangDuoduo UEDC
FangDuoduo UEDC
Nov 15, 2019 · Fundamentals

20 Essential Design Theories Every UX Designer Must Master

This article compiles twenty core design theories and psychological principles—from Nielsen's usability heuristics to Maslow's hierarchy, Fitts's law, the Kano model, and the aesthetic‑usability effect—providing UX designers with a comprehensive toolkit to justify design decisions and create more intuitive products.

Product designUX designUsability
0 likes · 15 min read
20 Essential Design Theories Every UX Designer Must Master
网易UEDC
网易UEDC
Nov 13, 2019 · Product Management

Designing Enterprise Services: Key Roles, Efficiency Boosts, and Cost Control

This article shares practical insights from enterprise service projects, outlining three essential design factors—user role evolution, efficiency improvements, and cost control—while offering concrete examples, reusable component strategies, and demo‑driven learning methods for effective product design.

Cost ControlProduct designefficiency
0 likes · 8 min read
Designing Enterprise Services: Key Roles, Efficiency Boosts, and Cost Control
FangDuoduo UEDC
FangDuoduo UEDC
Nov 8, 2019 · Product Management

How to Run a Fast, Effective B2B Product Evaluation in 8 Minutes

This guide walks you through a concise, four‑step product evaluation method—finding expert users, crafting story scripts, role‑playing the experience, and prioritizing iterations—to quickly uncover real‑world usage insights and drive focused product improvements.

B2BProduct designProduct evaluation
0 likes · 7 min read
How to Run a Fast, Effective B2B Product Evaluation in 8 Minutes
FangDuoduo UEDC
FangDuoduo UEDC
Oct 28, 2019 · Product Management

Mastering Effective Onboarding: Key Design Tips for New User Guides

This article outlines essential design principles for onboarding new users, covering what information to convey, various presentation formats such as splash screens, overlay guides, bubble tips, tutorial flows, empty‑state prompts, interactive cues, and pre‑loaded tasks, plus practical takeaways for creating concise, engaging, and unobtrusive user experiences.

Product designUIonboarding
0 likes · 6 min read
Mastering Effective Onboarding: Key Design Tips for New User Guides
FangDuoduo UEDC
FangDuoduo UEDC
Oct 23, 2019 · Product Management

How We Unified Three Real‑Estate Apps with an Integrated IM System

This case study describes how we transformed fragmented offline and phone‑based communication among agents, project managers, and merchant services into a seamless, three‑way instant‑messaging system across the Duoduo selling, new‑house, and merchant‑service apps, boosting efficiency, response speed, and user experience.

IM integrationProduct designR&D Management
0 likes · 6 min read
How We Unified Three Real‑Estate Apps with an Integrated IM System
Alibaba Cloud Developer
Alibaba Cloud Developer
Oct 23, 2019 · Fundamentals

Master the Golden Three‑Step Method: From Daily Tasks to Complex Architecture

This article introduces Zhang Jianfei’s golden three‑step problem‑solving framework—define, decompose, and classify—illustrates its application in everyday chores, work reporting, code development, and system design, and connects it to taxonomy, the MECE principle, and common thinking models to boost structured thinking.

MECEProduct designclassification
0 likes · 13 min read
Master the Golden Three‑Step Method: From Daily Tasks to Complex Architecture
FangDuoduo UEDC
FangDuoduo UEDC
Sep 18, 2019 · R&D Management

How to Showcase a Designer’s Value: From Decorator to Driver

The article explains John Heskett’s three‑layer model of designer value—decorator, distinguisher, driver—and discusses why design contributions are hard to quantify in projects, offering insights on how designers can better demonstrate impact on product and business outcomes.

Product designR&D Managementdesign value
0 likes · 4 min read
How to Showcase a Designer’s Value: From Decorator to Driver
58UXD
58UXD
Sep 12, 2019 · Product Management

How Designers Can Master Business Thinking and Boost Their Career

In this talk, senior Baidu design manager Gao Jian shares practical strategies for designers to develop product thinking, understand business layers, set ambitious goals, and transition into product roles, emphasizing the importance of dreaming, thinking, and executing to achieve long‑term career growth.

Design thinkingProduct ManagementProduct design
0 likes · 13 min read
How Designers Can Master Business Thinking and Boost Their Career
FangDuoduo UEDC
FangDuoduo UEDC
Sep 4, 2019 · Product Management

Three Smart UI Design Tricks That Boost Flight Ticket Booking Experience

This article showcases three thoughtful UI design techniques used in Ctrip's flight ticket pages—highlighting how tomorrow's tickets are prioritized at night, price trends replace traditional calendars, and a dynamic bottom filter bar enhances both selection clarity and immersive browsing.

CtripProduct designUI design
0 likes · 3 min read
Three Smart UI Design Tricks That Boost Flight Ticket Booking Experience
58UXD
58UXD
Aug 15, 2019 · Product Management

How 58’s Mini‑Program Turns Offline Promoters into High‑Value B2B Leads

This case study explains how 58.com’s recruitment platform leveraged an offline‑promoter mini‑program to attract, convert, and retain B2B merchants by designing a safe, lightweight, professional, and efficient user experience that maximizes high‑quality lead acquisition.

B2B recruitmentGrowth HackingMini Program
0 likes · 7 min read
How 58’s Mini‑Program Turns Offline Promoters into High‑Value B2B Leads
58UXD
58UXD
Aug 2, 2019 · Product Management

How Zhihu’s Product Designers Turn Ideas into Impactful Features

This article explores Zhihu’s product design workflow, from requirement gathering and solution planning through design output and effect evaluation, highlighting the role of intuition, visual communication, metric-driven assessment, and how design uniquely adds business value and bridges user experience with product strategy.

Product designdesign metricsdesign workflow
0 likes · 16 min read
How Zhihu’s Product Designers Turn Ideas into Impactful Features
Xianyu Technology
Xianyu Technology
Jul 25, 2019 · Product Management

Design of a Gameplay System for User Engagement on Xianyu

The Xianyu team built a flexible gameplay engine that lets product define task‑based challenges, run bucket‑AB tests, and provide real‑time rewards, boosting user participation to over 70% and increasing activity by 30%, while enabling rapid iteration and future expansion across the app and other services.

AB testingProduct designXianyu
0 likes · 6 min read
Design of a Gameplay System for User Engagement on Xianyu
Suning Design
Suning Design
Jul 18, 2019 · Product Management

Designing an RPA Platform: From Competitive Analysis to User‑Centric Architecture

This article walks through the end‑to‑end design of an RPA platform, covering competitive analysis of leading tools, product IP visualisation, UI/UX decisions, workflow publishing improvements, role‑based information architecture, and future AI‑driven enhancements, while highlighting operational risks and business models.

AICompetitive AnalysisProduct design
0 likes · 11 min read
Designing an RPA Platform: From Competitive Analysis to User‑Centric Architecture
Taobao Flash Sale Design
Taobao Flash Sale Design
Jul 5, 2019 · R&D Management

How Designers Can Turn Everyday Ideas into Patents: A 4‑Step Guide

The article explains what patents are, outlines the three types in China, describes their value for designers, and provides a practical four‑step workflow—discovering an innovation, evaluating its novelty, drafting the patent application, and filing—to help designers transform routine design problems into protectable inventions.

Product designR&D Processdesign innovation
0 likes · 10 min read
How Designers Can Turn Everyday Ideas into Patents: A 4‑Step Guide
Tianxing Digital Tech User Experience
Tianxing Digital Tech User Experience
Jun 14, 2019 · Product Management

Designing Effective Membership Systems: Key Principles and Visual Strategies

This article outlines the fundamentals of membership system design, covering product‑level considerations such as user segmentation, incentive perception, and sustainable growth, as well as visual‑level tactics like tier differentiation, color usage, and clear task presentation to boost user engagement.

Product ManagementProduct designUX
0 likes · 7 min read
Designing Effective Membership Systems: Key Principles and Visual Strategies
Suning Design
Suning Design
May 23, 2019 · Product Management

Revamping a Corporate Chat App: Key Takeaways from Suning’s Bean Sprout Redesign

This article examines the challenges of evolving a corporate instant‑messaging product from its early stages to a sophisticated mobile version, using Suning’s Bean Sprout app as a case study to illustrate strategic mindset shifts, competitive analysis, visual redesign, icon simplification, color refinement, and user‑centered feature prioritization.

Competitive AnalysisMobile UIProduct design
0 likes · 10 min read
Revamping a Corporate Chat App: Key Takeaways from Suning’s Bean Sprout Redesign
DevOps
DevOps
Mar 27, 2019 · Product Management

Understanding the Business Canvas: A Key Tool for Product Design

This article introduces the Business Canvas—a visual framework that outlines nine essential components of a business model—to help product teams clarify market segments, value propositions, channels, resources, partners, cost structures, and revenue streams, thereby avoiding designs that attract praise but no users.

Business CanvasProduct ManagementProduct design
0 likes · 6 min read
Understanding the Business Canvas: A Key Tool for Product Design
网易UEDC
网易UEDC
Feb 25, 2019 · Product Management

How to Design Effective Content Distribution for Platforms: A LOFTER Case Study

This article examines the core challenges of content distribution on LOFTER, outlines a universal distribution framework based on content, channels, and users, analyzes content organization structures, production controls, value assessment, and channel strategies, and proposes improvements for LOFTER's ecosystem.

Content DistributionLOFTERProduct design
0 likes · 12 min read
How to Design Effective Content Distribution for Platforms: A LOFTER Case Study
网易UEDC
网易UEDC
Jan 30, 2019 · Product Management

How to Quantify UX Impact with High‑ROI Metrics: A Step‑by‑Step Guide

This article explains how designers with 3‑5 years of experience can apply ROI‑focused UX measurement methods—starting from selecting the right product, defining business goals, using the HEART framework, and following a “point‑line‑plane” case study—to turn user experience into quantifiable business value.

Case StudyHEART frameworkProduct design
0 likes · 8 min read
How to Quantify UX Impact with High‑ROI Metrics: A Step‑by‑Step Guide
网易UEDC
网易UEDC
Jan 7, 2019 · Fundamentals

How Immersive Experience Design Transforms Media, Spaces, and Products

This article explains the concept of immersive experience design, illustrates it with examples from VR movies, art exhibitions, theme parks, and digital products, and distills the common principles—scene creation, storytelling, role immersion, and interaction—that engage all five senses and shape future experiences.

ARProduct designVR
0 likes · 13 min read
How Immersive Experience Design Transforms Media, Spaces, and Products
Tianxing Digital Tech User Experience
Tianxing Digital Tech User Experience
Dec 14, 2018 · Product Management

Boost User Experience by Preserving the Sense of Control

The article explains why users feel motion sickness when they lack control, outlines six practical methods—eliminating uncertainty, providing timely feedback, avoiding learned helplessness, tracking processes, creating ritualistic cues, and offering alternative control—to preserve users' sense of control and enhance overall product experience.

ControlProduct designUX
0 likes · 7 min read
Boost User Experience by Preserving the Sense of Control
网易UEDC
网易UEDC
Nov 19, 2018 · Product Management

Why Designers Must Become Product Owners: Lessons from SaaS Customer Service Design

The article shares a designer’s journey from UI creation to product ownership, emphasizing the need to observe real users, collaborate across teams, gather industry insights, and turn user pain points into valuable product features for SaaS customer‑service platforms.

Customer ExperienceDesign thinkingProduct design
0 likes · 10 min read
Why Designers Must Become Product Owners: Lessons from SaaS Customer Service Design
58UXD
58UXD
Sep 20, 2018 · Product Management

Boosting Landlord Retention: Design Strategies that Quadrupled Feature Adoption on 58 Rental Platform

This case study explains how a data‑driven redesign of the landlord center on the 58 rental platform aligned user and business goals, introduced low‑cost experiments, and leveraged scoring and aggregation features to dramatically increase feature exposure, conversion rates, and overall user retention.

Product designUX ResearchUser Retention
0 likes · 7 min read
Boosting Landlord Retention: Design Strategies that Quadrupled Feature Adoption on 58 Rental Platform
网易UEDC
网易UEDC
Sep 3, 2018 · Product Management

How to Harness Flow Theory to Design Addictive Products

This article explains the concept of flow experience, outlines the three conditions that trigger it, and translates psychological insights into five practical product‑design principles—clear goals, timely feedback, gamification, attention capture, and control—to help creators build more engaging, immersive digital products.

Product designflow theorygamification
0 likes · 14 min read
How to Harness Flow Theory to Design Addictive Products
58UXD
58UXD
Aug 29, 2018 · Product Management

Why Minimalist Design Is the Key to Better User Experience

In the fast‑moving internet era, product homogeneity forces designers to focus on high‑quality user experience, and this article explains how minimalist design—rooted in the "less is more" philosophy—addresses user limits through clear concepts, user types, and four practical methods (delete, organize, hide, transfer).

Product designUX Principlesdesign methods
0 likes · 8 min read
Why Minimalist Design Is the Key to Better User Experience
Tongcheng Travel Technology Center
Tongcheng Travel Technology Center
Jul 25, 2018 · Product Management

The Evolution and Role of User Research in Internet Companies

This article traces the historical emergence of the user research role in internet companies, outlines four development stages from early software to user‑centered design, and explains how its methods and theory stem from traditional market research, highlighting the evolving responsibilities and significance of user research today.

Product designUXUser Research
0 likes · 9 min read
The Evolution and Role of User Research in Internet Companies
58UXD
58UXD
Jun 27, 2018 · Product Management

Choosing the Right UX Research Method: A 3‑D Map of 20 Techniques

This guide presents a three‑dimensional map that positions twenty common user‑experience research methods across attitude‑vs‑behavior, qualitative‑vs‑quantitative, and product‑usage scenarios, helping designers select the most suitable technique for each product development stage.

Product designUX Researchattitude vs behavior
0 likes · 13 min read
Choosing the Right UX Research Method: A 3‑D Map of 20 Techniques
58UXD
58UXD
Jun 25, 2018 · Product Management

Designing Rural‑Friendly Icons That Outshine 58 City: A Practical Case Study

This article chronicles the design process behind 58同镇’s icon set, detailing research, concept development, visual experimentation, and brand integration to create rural‑appealing, aesthetically superior icons for a nationwide Chinese market.

Product designUI-UXbranding
0 likes · 9 min read
Designing Rural‑Friendly Icons That Outshine 58 City: A Practical Case Study
Architecture Digest
Architecture Digest
May 13, 2018 · Fundamentals

Understanding and Designing Product Information Architecture

This article explains the concept of information architecture, outlines the preparatory work such as user research and competitor analysis, describes methods like card sorting, and provides practical guidance on creating, balancing, validating, and evaluating IA for better product experiences.

NavigationProduct designUX design
0 likes · 9 min read
Understanding and Designing Product Information Architecture
网易UEDC
网易UEDC
Apr 23, 2018 · Product Management

How Storytelling and User Participation Transform Product Design

This article explores how giving users emotional guidance, immersive storytelling, participatory interaction, skeuomorphic visuals, and strategic whitespace can turn product design from a static showcase into a dynamic, user‑driven experience that sparks curiosity and deeper engagement.

Product designparticipationskeuomorphism
0 likes · 10 min read
How Storytelling and User Participation Transform Product Design
Tencent Cloud Developer
Tencent Cloud Developer
Apr 18, 2018 · Mobile Development

Tencent Cloud Mobile Assistant: Using WeChat Public Account and Mini Program for Cloud Service Management

Tencent Cloud created a mobile assistant by integrating WeChat public accounts and mini‑programs, turning key console functions—account management, resource monitoring, and quick actions—into a unified, push‑notified experience that overcomes B2B operational, timing, and notification challenges, boosting efficiency for hundreds of thousands of users.

Cloud ManagementMobile DevelopmentProduct design
0 likes · 8 min read
Tencent Cloud Mobile Assistant: Using WeChat Public Account and Mini Program for Cloud Service Management
Hujiang Design Center
Hujiang Design Center
Mar 14, 2018 · Product Management

How Can Designers Accelerate Their Growth with 3D Design Thinking?

This article outlines a practical framework for UI/UX designers to rapidly advance their professional abilities by clarifying essential skills, adopting a systematic design methodology, building a structured knowledge base, assessing personal competency, and implementing a focused learning plan.

Product designUX designcareer development
0 likes · 9 min read
How Can Designers Accelerate Their Growth with 3D Design Thinking?
Hujiang Design Center
Hujiang Design Center
Mar 1, 2018 · Fundamentals

Unlocking the Design Black Box: 3D Design Thinking for Product Designers

This article introduces the 3D Design Thinking framework—a structured, six‑step methodology that helps product designers transform vague, intuition‑driven work into a rational, repeatable process, covering problem discovery, solution design, implementation, release, and validation.

3D Design ThinkingDesign FrameworkProduct design
0 likes · 12 min read
Unlocking the Design Black Box: 3D Design Thinking for Product Designers
网易UEDC
网易UEDC
Jan 29, 2018 · Product Management

B2B vs B2C Product Design: Key Differences and Design Strategies

This article compares B‑end (B2B) and C‑end (B2C) products, explaining their core nature, characteristics, usage scenarios, and offering practical design considerations for each, highlighting how sharing drives consumer apps while collaboration drives enterprise solutions.

B2BB2CProduct design
0 likes · 13 min read
B2B vs B2C Product Design: Key Differences and Design Strategies
网易UEDC
网易UEDC
Jan 8, 2018 · Mobile Development

Designing Effective B‑End Configuration Platforms for Mobile Apps

This article explores the unique challenges of building B‑end configuration tools for mobile products, offering practical design guidelines such as timely preview, WYSIWYG interfaces, strong feedback loops, and content‑balancing strategies to enhance control and user experience across both backend and mobile fronts.

B‑endProduct designUI-UX
0 likes · 12 min read
Designing Effective B‑End Configuration Platforms for Mobile Apps
58UXD
58UXD
Dec 22, 2017 · Product Management

What Business Models Power Popular Games? Lessons from PUBG for Product Designers

This article explores how the wildly successful game PUBG illustrates various internet business models, explains the components of a business model, examines common ecosystem and freemium models, details advertising and revenue streams of 58.com, and shares design strategies for large‑scale B‑end products.

AdvertisingB2B designProduct design
0 likes · 7 min read
What Business Models Power Popular Games? Lessons from PUBG for Product Designers
Architecture Digest
Architecture Digest
Nov 28, 2017 · Product Management

Reconstructing Business Value and Productizing Design for an E‑commerce Backend Dashboard

This article presents a comprehensive case study on redesigning an e‑commerce backend workbench, detailing how designers redefined commercial value, conducted agile user research, set product goals for buyer and seller interfaces, and applied systematic interaction, visual, and motion design to create a productized solution.

E‑CommerceProduct ManagementProduct design
0 likes · 13 min read
Reconstructing Business Value and Productizing Design for an E‑commerce Backend Dashboard
网易UEDC
网易UEDC
Nov 27, 2017 · Product Management

How Sensory Design Transforms User Experience and Boosts Product Success

This article introduces the concept of sensory design, explains its psychological basis, outlines a four‑stage workflow—from modeling user behavior to data‑driven validation—and provides practical examples and tools for creating consistent, low‑noise product experiences that align user emotions with design outcomes.

Product designbehavior modelingdesign methodology
0 likes · 12 min read
How Sensory Design Transforms User Experience and Boosts Product Success
网易UEDC
网易UEDC
Nov 1, 2017 · Product Management

Master Business Model Canvas and AARRR: A Practical Guide for Product Success

This article introduces core business model concepts, compares four major analysis frameworks—including the three‑dimensional, four‑component, transaction‑combination, and nine‑element models—then applies the Business Model Canvas and AARRR funnel to dissect a precious‑metal trading platform, offering practical steps for product designers and researchers.

AARRRBusiness Model CanvasProduct Management
0 likes · 12 min read
Master Business Model Canvas and AARRR: A Practical Guide for Product Success
网易UEDC
网易UEDC
Oct 30, 2017 · Fundamentals

Mastering Complete Interaction Design with the GUCDR Model Canvas

This article introduces the GUCDR interaction‑design model and canvas, explaining how a structured, logical derivation process—from purpose and user to conditions and design—helps designers create comprehensive, rational design solutions even when resources are limited.

GUCDR modelProduct designUser Research
0 likes · 12 min read
Mastering Complete Interaction Design with the GUCDR Model Canvas
网易UEDC
网易UEDC
Oct 9, 2017 · Artificial Intelligence

What Does a Voice Interaction Designer Actually Do? A Practical Guide

This article explores the rise of voice interaction design, outlines the responsibilities and skills of a voice UI designer, reviews industry examples from major tech firms, and recommends essential resources for anyone interested in building conversational experiences.

Conversational AIProduct designVUI design
0 likes · 11 min read
What Does a Voice Interaction Designer Actually Do? A Practical Guide
Hujiang Design Center
Hujiang Design Center
Sep 28, 2017 · Product Management

Designing Effective Live‑Streaming Experiences: Process, Principles, and Practical Tips

This article shares a designer’s three‑year experience creating live‑streaming features for an education platform, outlining the end‑to‑end workflow, key design considerations before, during, and after broadcasts, and practical principles for balancing user needs, technical constraints, and product goals.

Live StreamingProduct designdesign principles
0 likes · 13 min read
Designing Effective Live‑Streaming Experiences: Process, Principles, and Practical Tips
37 Interactive Technology Team
37 Interactive Technology Team
Sep 20, 2017 · Product Management

Product Interaction Design Workshop Overview

The workshop, led by a Tencent interaction‑design specialist, guided participants through the entire product creation lifecycle—from planning and role responsibilities to interaction‑design fundamentals—then used colored‑hat brainstorming and a simplified Google Sprint to prototype ideas, present sketches, and award the top three teams.

Product designinteraction designuser experience
0 likes · 3 min read
Product Interaction Design Workshop Overview